Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 3 · column 4 of 5 · from the scan, no model involved

4. YOlf ENJOY THE EXTM ECONOMIES THAT ONLY PROVED HUGO EON ESS MINOS! Maintenance cost* are 'way down on Plymouth ... the car that proved it ran like new after 58,000 % punishing miles of day-and-night cross-country driving in 58 days. At the end of the test, Plymouth’s road veteran looked and acted like ■ • factory-fresh car.
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59.6%