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U.S. Foods Promotedj
On Overseas Market
Success in expansion of overseas markets for American farm products means more cash sales for local farmers, according to H. S. Barksdale, Chairman of the Rappahannock County Agricultural Stabilization and Conservation (ASC) Committee
Private enterprise and the U. S Department of Agriculture work cooperatively in this market development effort, he said, for the benefit of agriculture as a whole.
Developing and building foreign demand for American food includes reaching the consumer directly via advertising and other methods. It also includes approaches to the wholesale and retail trade through trade fairs, special commodity delegations, distribution of sample products, and the like.
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