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Page 5 · column 3 of 7 · from the scan, no model involved
HOW NEAR IS YOUR
CORNER DRUG STORE?
Sometimes folks complain about the so-called "high profits” we pharmacists make.
They point out how much cheaper it would be if all drugs were sold in big discount stores where profits are kept at a subminimal level.
But have you ever stopped to think that the big discount operator can do business on a low profit only because he does a huge volume—draws customers in from miles around? | ii
Such service might be cheaper, but it’s also inconvenient if you have to drive 10 or IS miles in the middle of the night for a prescription every time ja mem ber of the family is ill. j ||
Those are the times that you want your medicines "aa close as the corner drug store.” j
But the corner druggist jean only operate at a lower volume if he gets a higher profit. So, in effect, it is convenience you pay for when you buy your drags in a neighborhood store. You are paying the druggist for the service he provides by having the drags where you want them ^.. when yon want them. i
And if you think the druggist's profits is too high,! just stop end think about this: when was te last time you savr a tail druggist that was
jbnuq. Stood
FRONT ROYAL
45.7%