Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 3 · column 1 of 3 · from the scan, no model involved

Fords cost less to buy!
the lowe t No doubt about it! Model for model. Ford cars are priced* of the low-price three. And don’t be fooled by those "low prices" now being quoted for some “strippxl down models in the medium-price field. Remember, a equipped the way most people want a car today—tyith autc - matic transmission, heater and radio—costs hundrejds of dol • lars less than these medium-priced cars, similarly equipped,
•Bated an comparison of manufacturer*’ tugyetiioi retail de i
twred price r
62.0%