Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 4 · column 9 of 11 · from the scan, no model involved

ZERO-TO-SIXTY PLYMOUTH.11.99 CHEVROLET.13.64 FORD.18.01
quaRter-mile PLYMOUTH.18.04 MC. CHEVROLET.18.99 MC. FORD......20.53 uc.
KILOMETER RUN PLYMOUTH.33.43 mc. CHEVROLET.34.44 MC. FORD.37.59 MC.
ECONOMY RUN PLYMOUTH.18.77 mpg. CHEVROLET_17.04 mpg. FORD.16.14 mpg.
MILL CLIMR CHEVROLET.15.00 mc. PLYMOUTH.15.44 mc. FORD.**16.00 MC.
- Ill
70.1%