Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 4 · spans the page · from the scan, no model involved

FORD the new BEST SELLER .... sells more because it’s worth more l I Sample a Ford and you’ll want It for keeps Sli % »' 1 - ! 1 . ' ' - v rw.nr Also sse your Ford Dsalsr for
62.7%