Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 3 · column 2 of 3 · from the scan, no model involved

LINGERIE All Wonderful Dacron*-Nylon-Cotton. Luxury Slips, Sleepwear, Baby Dolls, Walts Gowns, Sleep Coats, Capris. Slips piled high with lace. ^Polyester $2.99 up &
76.1%