Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 2 · column 1 of 6 · from the scan, no model involved
Potomac Edison
Receives Award In
Advertising Contest
The Potomac Edison Company’s advertising department has won three international awards in, the 1962 “Better Copy Contest ot the Public Utilities Advertising Association. ' The awards were presented to the utility company’s advertising manager last week-at the Association’s national convention, held in Montreal, Canada.
Potomac 'Edison won two first place awards and one second place award. The two top awards were for the company’s Civil War Centennial promotion program and its “Flameless Three” electric appliance dealers’ promotion program. The second place award was for the post card-folder enclosure which is mailed with bills to all of the electric company’s customers.
The P.U.A.A. Contest is the oldest continuing advertising contest in the world. Over 400 utility companies in the United States and Canada compete in the various classifications and groupings determined by the number of meters served by the company.
74.6%