Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 12 · column 3 of 6 · from the scan, no model involved

... guarantees big cash protection against hospital bills ... gives you free coverage for all children (under age 19) after first two! Optional "deductible” feature can save you up to 20% additional. Protect your family — and save — with confidence. A phone call will bring full facts at no obligation.
Virginia G. Miller
?hone 2191 WASHINGTON, VA.
FARM BUREAU
HOME OFFICE COLUMBUS, OHIO J
mutual
automobile *
insurance co.
77.8%