YOU certainly can throw out your cheat and

YOU certainly can throw out your cheat and

call thia strapping big Buick yours. Because—as any comparison shows—the dollar difference between this brawny beauty and the well-known smaller cars is now virtually erased. So ifcyou’ve been holding back, thinking a Buick was out of reach—/#/ yourulf go. You can afford a Buick if you can afford any new car—and the price we show here proves it.

Buick Sales Are Searing To New Best seller Highs That’s a major reason for the phenomenal success of Buick today. So much so, that production and sales are hitting new peaks to move Buick more firmly into the tight circle of America’s best sellers. And a companion reason for this soaring popularity is Buick’s full line of cars to give you. a choice in any price class—the bedrock-priced SPECIAL, the high-powered CENTURY, the extra-roomy Super, and the custom-built Roadmaster. But pure and simple,'it’s all the automobile you get for your money that’s winning so many new owners to Buick. It’s the extra pride you feel, the extra room you enjoy, the extra comfort you get, the extra safety you sense—from Buick styling, Buick size, Buick ride-engineering, Buick solidity of structure.