Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 2 · column 4 of 4 · from the scan, no model involved

Carletex Spring Woolens Have Arrived . . . Checks, Stripes, Houndstooth and Tatter sail Checks and Solid Colors , . . in plain and bonded Spring Colors include Orange, .Shocking Pink, Red and White, Navy, Black and White All Fabrics have been pre-shrunk and are ready for the needle. 142 N. Main Street’“THE HOME OF BETTER FABRICS”
79.8%