Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 7 · column 5 of 5 · from the scan, no model involved

MEN’S
DRESS PANTS
$439 Gabardine slacks in tan, blue, ^reen and grey. Sizes 29 to 42. 54 GAUGE .. .1^,-1
NYLON HOSE
97c « New spring shades and every pair perfect.
47.3%