Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 7 · column 1 of 4 · from the scan, no model involved

WE HATE MANY
STERLING PATTERNS
OF FLATWARE
► By Leading Manufacturers The Gorham Company International Silversmith Company Reed & Barton Lunt, International Silver Co. Towle Manufacturing Co. * * The Stieff Company
C.-ROY JONES Jeweler CULPEPER, VIRGINIA
76.7%