Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 4 · column 3 of 5 · from the scan, no model involved

THANKS TO BLUE CROSS—BLUE SHIELDI
"It seemed that one thing after another detoured our savings away from this special project. And when my wife had to be hospitalized for three weeks with a stomach disorder, the hospital and doctor bills could have cancelled our order for a new dining room outfit. But thanks to pur Blue Cross-Blue Shield coverage, we were able to buy the furniture, after all!” A leak in the basement. Winter coats for the children. Automobile tires. These are a few of the expenses that may crop up from time to time, causing family savings to dwindle. But when sudden illness or injury strikes, your savings will be protected, if you and your family •re covered by Blue Cross-Blue Shield.
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