Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 4 · column 5 of 6 · from the scan, no model involved

79c RUBBING ALCOHOL r«<ii, pint 2 for .80 53c SUPPOSITORIES »•, 2 for .54 69c BLUE ORAL c Mcutt,w',h: 2 for .70 39c SACCHARIN ioo'« 2 for .40 i 2.69 MINUTEMAN ^*ble Vit,min‘ 2 for 2.70
78.1%