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Local Retail Sales

Up 17% in 4 Years

Just how much the Rappahannock County economy has grown since the beginning of 1964 is brought out vividly in figures released by the Standard Rate and Data Service.

They show a 17.4 percent rise in retail activity locally in the subsequent four-year period.

The gain was made despite consumer feelings over the war in Vietnam and despite domestic problems and higher taxes.

The amount of business done by retail stores in the local area rose from $2,370,000 to $2,779,000 in the four years, the survey shows. Part of the rise was due, however, to inflation.

The 17.4 percent rise was relatively high. It compares favorably with the gains made at the retail level generally in the State of Virginia, an average of 17.2 percent.

The bulk of this consumer demand for apparel, food, cars, drugs, furniture and other merchandise was supplied through some 17 retail outlets in the local area. The number of people employed in these stores, 58, and the size of their payrolls have kept pace with the expansion in business.

93.9%