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By Harriet Goode
Do you feel like a queen for a day as you go about doing your weekly shopping? If you feel as many do, the answer is a resounding “No!" You can cheer up, though. You really are a queen. You have servants all over the country, all doing their best to please you and wishing they knew better how to do it. The farmer, the manufacturer the retailer all gear their business to serve you. Let’s take a good Virginia product, apples, as an illustration of how yo u rule your subjects. Since the retailer is the one you influence most directly, he will be your first subject. Walk into a retail store and you may find red apples, yellow apples, and green apples. You may find apples in trays bags, boxes, baskets or loose. They may be priced by the pound or by the unit (peck, half-bushel, or bushel). There will be different types, qualities and prices. Why all the choices? It’s not because your grocer really wants to have so many kinds, types and prices of apples. It’s because he’s convinced you want therr and if you don’t find them ir his store, you’ll go to anothet How about the manufacturer' He is your servant, too. D< you want apples as juice, sauce pie filling, slices, baked, frozen or some other form? The apple processor probably it packing them for you. He tot is constantly on the lookou for new ways to serve you bj making apples more tasty o easy for you to buy and use The we come to the farmer Each fall you buy apples. . by the pound, by the peck by the bushel. Put us all together and we buy a tremendous amount of apples. Now here’s a farmer planning tc plant some new apple trees How does he decide what t< giant? ^He goes to you, hii ’’queen’’ for answers. Perhaps you like crisp, juic; apples, it may seem that yoi want apples largely to ea out - of - hand. Your farme:
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