Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 6 · column 5 of 6 · from the scan, no model involved

RICHARD’S CATAWBA WINE
$1.00 A,\*r RICHARD’S WINf (UURS,' INC’ * t e r ? b u f { . Virgin-' FRONT ROYAL SERVICE GUIDE
54.0%