Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 9 · column 2 of 6 · from the scan, no model involved

ALL WOMEN’S 10.95 Wool Dresses
»g.« GROUP
Men’s & Boys’ Jackets GROUP MEN’S SHOES Sizes 6 to 12
84.5%