Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 4 · column 2 of 3 · from the scan, no model involved

1952 FORD Tudor, custom-line 1951 FORD Tudor 1949 FORD Tudor 1950 PLYMOUTH 4-door, deluxe 1950 STUDEBAKER Champion, club coupe 1947 FRAZER Manhattan, 4-door 1946 HUDSON Super-6, sedan 1949 FORD Pick-up
Merrill Motor Company
73.5%