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Thomas N. Boate, accident prevention department manager of the Association of Casualty and Surety , Companies, who has watched this situation closely, believes there is a <iirect relationship between excessive speeds on rural highways and the rising tolls of death and injury in rural areas. In his opinion, a downward turn from the present steady upward trend cannot be expected until average speeds on rural highways diminish. “Drivers must learn to take it easy on the open highway if they want to live longer," he declares. What happens to the speeders, as related by Mr. Boate in the experience of one southwestern state •with ‘‘plenty of wide open spaces” and a 60 mile speed limit, provides some arresting facts for sober reflections on the 'benefits of "taking it easy.” Of all rural fatal accidents in that state, nearly 70 per cent can be traced to the speed factor. Twentyeight percent were head-on collisions which occurred when one or both drivers lost control at high speed, another 29 per cent were vehicles that ran off the roadway, four percent more overturned on the highways and another eight percent resulted from hitting a fixed object., Evidently the price of super-speds, like super-cars, comes very high!
But fear of an accident alone won’t reduce the death toll. When the average driver is deterred from traveling at excessive speeds because he also fears loss of his driving license * or severe punishment in the counts for this major offense against public Safety, general improvement in the rural accident situation can be hoped for, according to Mr. Boate. Now, he
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