Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 10 · column 2 of 3 · from the scan, no model involved

Ford’s new Angle-Poised Ride, which is smoother than ever. And you get exciting new Trigger-Torque Power from any of Ford’s three new engines: the mighty 162-h.p. Yblock V-8 . . . the mightier 182-h.p. Y-block Special V-8 (in Fairlanes and Station Wagons with new Speed-Trigger Fordomatic Drive) ... or the X20-h.p. I-block Six.
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