Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 13 · column 2 of 2 · from the scan, no model involved

PERHAPS THOSE 143,000 AMERICANS FOUND OUT SOMETHING YOU SHOULD KNOW. THEY DID ALL THE SHOPPING. DEALER BY DEALER; THEY MADE ALL THE COMPARISONS, CAR BY CAR. BUT THEY BOUGHT FORDS I
WHY?
SOONER OR LATER YOU'LL GET A NEW CAR. WHEN YOU DO, TRY YOUR FORD DEALER FIRST—HE WILL GIVE YOU AN ABSOLUTE YARDSTICK OF VALUE IN EVERY PRICE RANGE FROM A TUDOR FALCON TO A THUNDERBIRD CONVERTIBLE.
HERE'S WHAT TO LOOK FOR. IN THE GALAXIE PRICE RANGE. DON'T SETTLE FOR LESS THAN A CAR THAT'S BEAUTIFULLY BUILT TO TAKE CARE OF ITSELF...THAT GOES 30,000 MILES BETWEEN CHASSIS LUBRICATIONS...4,000 MILES BETWEEN OIL CHANGES... WHOSE BRAKES ADJUST THEMSELVES AUTOMATICALLY... WHOSE MUFFLER IS BUILT TO LAST THREE TIMES AS LONG AS ORDINARY ONES...WHOSE BODY IS SPECIALLY TREATED TO RESIST RUST AND CORROSION...WHOSE FINISH NEVER NEEDS WAXING.
IF YOU WANT RECORD ECONOMY LOOK TO THE FALCON.. .THIS IS THE ABSOLUTE RUN-AWAY BEST SELLER OF ALL COMPACT CARS... WITH THE GAS MILEAGE RECORD OF 32.6 MILES PER GALLON, PROVEN BY AN EXPERT DRIVER IN A FALCON WITH STANDARD SHIFT. UNDER THE CROSS-COUNTRY TEST CONDITIONS OF THIS YEAR'S MOBILGAS ECONOMY RUN.
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