Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 10 · column 2 of 4 · from the scan, no model involved

WATCHES
10 % °ff TOWLE STERLING FLATWARE AM Attract** A Mi Fff Pattern* In Stock ^ K v/f\ OFF your choice 4m tm /U_
52.7%