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Plymouth once again proves all-around superiority against Its competition. Handling, safety, performance, economy —all of these were measured in the second meeting of Ford, Chevrolet and Plymouth early in December at the Riverside, Cal., test course. In a “Showdown” asked for by Plymouth, a 1963 Plymouth Fury V-8 whipped a comparably equipped Chevrolet Impala V-8 and Ford Galaxie “500” V-8 In eight out of ten official tests.
Nationwide Consumer Testing Institute bought the cars, hired the drivers, supplied the officials, made and enforced the rules. The chart at right leaves no question about the results. Plymouth excelled in all-around performance and economy. Add in Plymouth’s good looks and 5-year/50,000mile warranty*. See your dealer. Plymouth’s on the move.
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