Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 3 · column 5 of 6 · from the scan, no model involved

at “SMITH’S”
*The Tops In Men's Wear”
“CURLEE” SUITS and SPORT COATS VAN HEUSEN SHIRTS and PAJAMAS CHAMP HATS TEX-TAN BELTS RESTON SLACKS REVERE SWEATERS CROSBY SQUARE SHOES (All the latest in style and color) WE GIVE S.&H. GREEN STAMPS
77.4%