Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 4 · column 4 of 5 · from the scan, no model involved

CHRISTMAS DANCE SPERRYVILLE SCHOOL AUDITORIUM FRIDAY, DEC. 21,1962 8:30 TILL — MUSIC B Y‘‘THE PACERS” —Benefit Sperryville Volunteer Fire Department—
82.7%