Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 3 · column 2 of 13 · from the scan, no model involved

Here’s extra grip, ;xtra dig-out power, $ extra safety, extra |Tmileage and long)£; run economy. fReason: Extra tread
[width and depth ...
extra strong carcass, r Pinned for studs.
77.9%