Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 6 · column 2 of 9 · from the scan, no model involved

LADIES' and GIRLS' SCUFFS
50* ~ BOYS' UNDERWEAR
25* ~ ARTIFICIAL FLOWERS
69.4%