Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 13 · column 4 of 5 · from the scan, no model involved
HIGHWAY 100 6 PLY HYLOH
^$2020 F.E. TAX $2.80 & TRADE IN COMMUTER
™>$202° 6 PLY F.E. TAX $3.31 & TRADE IN
88.8%