Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 11 · column 3 of 4 · from the scan, no model involved
itappatiannocb News
CLASSIFIED ORDER BLANK Name_ Address_ City_State __1_Zip__ Classification __ . ._ Copy _—Phone
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TO RUN:_WEEKS (#2 CHARGE PER WEEK FOR MAILING BOX NUMBER REPLIES.)
RATES STRAIGHT CLASSIFIED: 20 words 'or less) $3.2S CLASSIFIED DISPLAY: Per column inch $3.90 HORSE • TACK TRADERS' CORNER: Straight line ads (20 words or less) $8.50
61.5%