Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 8 · column 1 of 4 · from the scan, no model involved
NEW CARS
ADVANTAGE .Ai E3
Z> 0% RNANQNG FOR UP TD 72 MOS. ON MOST MOOES PLUS AVALABLE REBATES & INCENTIVES PLUS LINCOLN MERCURY ADVANTAGE PLAN' PLUS 12 MOS. 15000 MES FREE MAINTENANCE ON UNCOLNS
58.4%