Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 4 · column 7 of 9 · from the scan, no model involved

enougn Limes in ineir appeals, the fund-raisers can safely predict that a substantial number of those on their mailing lists will, in a figurative sense, wag their tails and drop large checks in the return envelopes provided for that purpose.
As if to confirm Pavlov’s findings, those on essentially the same mailing lists respond in essentially
94.7%