Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 2 · column 7 of 10 · from the scan, no model involved

OFFICIAL RESULTS
KILOMETER RUN PLYMOUTH.32.72 tec. CHEVROLET.33.74 sec. FORD.34.90 sec.
ECONOMY RUN PLYMOUTH.17.49 mpg. CHEVROLET.14.38 mpg. FORD.13.78 mpg.
QUARTER-MILE PLYMOUTH.17.30 sec. CHEVROLET.17.98 sec. FORD....18.54 sec.
63.8%