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the salespeople to the technicians, taking care of their customers. Karen Radley is the past Chairman of the Virginia Automobile Dealer Board and currently serves on the Board of Directors for that organization. While talking to Mark Cowdin, the General Sales Manager, he remarked that, “if the customer’s expectations are low, it’s easy to exceed their expectations. Everybody here is out to WOW the customer.” Mark went on to point out that Saturn of Fredericksburg enjoys one of the highest Customer Satisfaction ratings in the industry and it has an impact op everyone. The customers are obviously happy, but the staff is a lot more relaxed. Everywhere you look you’ll see people smiling. Mark was quick to mention the uniqueness of the sales staff. They are very knowledgeable and are all NADA certified. Cross-trained in more than just sales, they are able to do more for the customer thus shortening the, sometimes lengthy, process of car buying. Everyone is dedicated to Customer Satisfaction and to having FUN. Something else, they are genuinely nice people and their customers reward them with plenty of repeat business and referrals. The Dealership routinely outsells many of their competitors located in Northern Virginia.
Another unique feature is that Saturn of Fredericksburg gives a car away one Saturday a month! This is a FREE, fully inspected used car for somebody! The lucky recipient has to pay for all government fees and taxes, dealer processing fee, any emission testing charges and must have a valid Virginia driver’s license. You have to be present to win and the odds of winning are dependent on the number of entrants. The whole Dealership looks forward to the giveaway as emotions run high. There are smiles all around and even a tear or two, of joy of course. There is a festive mood as time for the 3:00pm drawing nears.
The dealership stocks plenty of new cars and 80 to 100 used, hand picked by Mark. Every week he has a shopping list of vehicles to look for. So, if you don t see exactly what you want, be sure and put in your order with him. All of the used cars get a 120 point inspection, oil and filter change and a Virginia Safety Inspection.
There are plenty of financing options available for new and used vehicles as well as leasing options on new ones.
According to J.D. Powers, an automobile survey group, 70% of all car buyers purchased from a salesperson they liked. So, put on a smile and prepare to meet people you’ll like and have FUN car shopping. After all, it’s supposed to be FUN!
Saturn of Fredericksburg is located at 3421 Jefferson Davis Hwy. in Fredericksburg, Virginia. Call them at 1-800-355-1251 or visit them on the web at HYPERLINK http://wwwxadleyauto.com
Saturn of
Fredericksburg
Fredericksburg, VA 1-800-355-1251 www.radleyauto.com
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