Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 3 · column 2 of 7 · from the scan, no model involved

Group Wool Blend Blazers sizes 6-18; 38-44
Group Skirts wool and wool blends sizes 6-18; 32-40
Group Cotton Flannel PJ'sand Robes .sizes 34-40
70.6%