Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 6 · column 4 of 5 · from the scan, no model involved

STUDENTS AND PARENTS:
I GET FULL INFORMATION!
| Please send me information about the Blue Cross - Blue Shield | Student Contract. I (29) I Name___
Address_City_State__
I BLUE CROSS-BLUE SHIELD
908 Princess Anne Street Fredericksburg, Virginia 22401
_i
78.4%