Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 7 · column 3 of 4 · from the scan, no model involved

Nothing under the summer sun is more refreshingly cool than a crisp, chilled wedge of ripe watermelon.
Watermelon is so good chilled and served "as is” that most people are content to enjoy it this way. Yet there are many interesting ways to use watermelon.
For a deliciously different salad, mix melon balls with diced apple, walnuts and chopped celery. Toss with French dressing.
Watermelon pulp, placed in the blender and strained, or put through a sieve, adds sparkling flavor to fruit juice cocktails.
In a recipe tested by the Watermelon Growers & Distributors Association, watermelon pulp has been used in an interesting new way—in an easy-to-make gelatin dessert. Watermelon juice was substituted for part of the water and the pulp was stirred into the gelatin after it started to set.
90.5%