Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 16 · column 1 of 3 · from the scan, no model involved
MILLER LITE BEER
1 2 pack ^ 12-oz. cans 69 BLACK LABEL SUIT CASE 93.99
6 pack l REG. or LIGHT HAMM'S BEER 12 12-oz. cans 69 WIEDEMANN
75.0%