Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 8 · column 1 of 2 · from the scan, no model involved

$16.67 per month per $1000 financed on approved GMAC Credit. Payments Quoted are with $2500 cash or Trade-in Down payment plus Taxes, Tags, Freight.
49.0%