Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 3 · column 2 of 6 · from the scan, no model involved

Suits & Sport Coats by Palm Beach, Botany 500 & Penn State Slacks by Higgins, Berle Haggar & Farah Shoes by Florsheim, Bass Wejuns, Dexter & Hush Puppies Shirts by Manhattan, Izod, Polo, Golden Vee, Puritan & Jantzen Bathing Suits & Shorts by Ocean Pacific & Jantzen Underwear by Jockey & BVD
-Levi Specials
Men’s & Boys’
98.3%