Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 16 · column 2 of 13 · from the scan, no model involved

REVCO Nasal
Spray 7 oz. Compare to Afrin
s129 Compare to Vidal Sassoon Regular Retail •1.69 REVCO Medkated Skin Cream K) oz. Compare to Noxzema
68.8%