Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 3 · column 5 of 6 · from the scan, no model involved

TO RETAILER At our agent accept (hit coupon on the purchase o< the specified product General Millt will redeem each coupon you to accept tor the face value plot 7C handling charge Marl this coupon to General Mills Inc Boa 900 Minneapolis Minnesota ‘j*>460 for redemption Coupons will not be honored rf presented through third parties not specifically authorized by uS Any attempt to redeem this coupon otherwise than as provided harem shall constitute fraud Invoices proving quantities you purchased must be submitted on request to corporate headquarters Coupons sub tec t to confiscation and I or marking when terms noI complied with
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