Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 15 · column 1 of 3 · from the scan, no model involved

NEW "DUVERIZED"
CUT DRIVER FATIGUE!
f * New wider, adjustable seat with new non-sag
i. springs, new seat shock snubber for a smoother ride! New one-piece curved windshield, 56% bigger! New push-button door handles, new rotor door latches! New fullwidth rear window-—4 ft wide!
52.6%