Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 14 · column 1 of 6 · from the scan, no model involved

39---40 _
| Category#.] | Name. ^ I Address. J [City .State .... .Zip.... J J Phone. I Visa/MC#....Exp:.1
69.6%