Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 7 · column 4 of 7 · from the scan, no model involved

Campbell’s Tomato Soup.10 oz. 3/89C Fireside Saltine Crackers.1 it>. 790 Coke, Sprite & Sunkist.6-12 oz. cans $1.59
PRODUCE ~ New Cabbage.290 ib. Onions.3 ibs. 490 Bananas.390 ib.
FRESH MEAT COUNTER Fresh Ground Lean Chuck.$1.39 ib.
87.8%