Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 30 · column 3 of 5 · from the scan, no model involved

In 1969, a San Francisco State University design student turned in a class project that he had devised with some vinyl used for lining pond bottoms, a sealing machine and a heating element — the modern waterbed.
Today more than 20 percent of mattresses sold are for waterbeds, not only for comfort but also to ease back disorders, arthritis and insomnia.
87.9%