Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 12 · column 4 of 5 · from the scan, no model involved

MEDICAL INSURANCE
MAMSI Mid Atlantic Medical Services, Inc Rich Weller Account Executive 540/678-4030 609 Cedar Creek Grade, *02 * Winchester. VA. 22061 1-800/297-9235 Fax: 540/678-4037 M.UIIA
64.6%