Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 5 · column 4 of 5 · from the scan, no model involved

FOUR WHEEL
i ALIGNMENT
Ford, Lincoln or Mercury passenger cars or light trucks up to V* ton *54 00 value
76.4%