Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 11 · column 2 of 6 · from the scan, no model involved

ABITIBI PLASTIC MOULDING DURA WALL FOR BLOCK CONCRETE WIRE MESH PANELING PLASTER CORNERITE EXTERIOR DOOR FRAMES JOINT COMPOUND - 5 gal. WINDOW WEIGHTS WHITE PINE MOULDING -
INTERIOR INSULATION THERMAX INSULATION SHEETROCK GUTTER GALVANIZED NAILS - GALV., COATED,
FINISHED, ROOFING BLUE RIDGE PAINTS CAULKING, WHITE and
COLORS MARKWELL STAPLES CONTACT CEMENTS PANEL NAILS PICTURE FRAMES DOWELS - ALL SIZES
87.6%